Insurance may not be the most exciting topic. But insurance companies have created a competitive space where selling the promise of security is delivered through creative, memorable advertising ...
The evolution of advertising over the past 20 years has been nothing short of remarkable. It was not until 2005 that digital advertising became recognized as a legitimate advertising medium. According ...
Little more than a month after OpenAI’s generative AI chatbot ChatGPT went viral for its ability to write essays and poems, all in humanlike text, Ryan Reynolds did what he does best and played it for ...
AI is the belle of the ball in advertising industry media coverage. It’s impossible to take a twirl around the dance floor without tripping over another article about AI and advertising. Yet ...
“A jack of all trades is a master of none – but oftentimes better than a master of one.” It’s a favorite saying among LinkedIn posters and business bloggers, who often tout this longer version of the ...
State Farm “Stop Living on a Prayer” commercial, Courtesy of State Farm “Halfway There” insurance only puts in half the effort, and they demonstrate that by singing a hilarious parody of Bon Jovi’s ...
The digital age gave advertisers the power of data. Advertisers could not only see how ads were performing; they could suddenly target based on specific known data points about prospects. But as ...
This year’s Super Bowl will again see a plethora of celebrities in the ads, ranging from Tom Brady to Cardi B to Scarlett Johansson. While there are some rules of thumb for effective celebrity ...
Get ready for the most hilarious and memorable Super Bowl commercials of 2025! From celebrity-packed ads to bizarre marketing stunts, we're counting down the most entertaining and creative commercials ...
Major Major, a full-service creative advertising agency, has officially opened its doors in Los Angeles. Staffed by veteran creatives and executives across filmed content and digital media, the ...