In today’s busy digital world full of marketing options, it can be tough to figure out which strategy is right for you. Interestingly, offline marketing, particularly event marketing, has become a key ...

Whether your event management is focused on conferences and trade shows, music and sporting events, or anything else, all events have something in common; a drive to engage and entertain their ...

Strategic PR amplifies events, attracting audiences and securing lasting brand impact. Pre-event buzz, live engagement and follow-up maximize PR event success. Effective storytelling and media ...

Event Marketing. It's a term that gets thrown around a lot, but what does it truly mean? Too often, the event marketing discussion seems to focus solely on event promotion. But what else should you do ...

Standing room only: That’s what you want to achieve with your upcoming event. You’ve built up such a big surge of anticipation that there’s more demand than capacity. Event management and ticketing ...

Conferences and tradeshows are essential for many industries because the connections made at these events can greatly influence their business future. Gathering a large group of people from the same ...

Events have undergone an evolution. Over the last three years, event professionals have adapted to changing environments, pivoted to virtual events, and embraced the power of data to shape event ...

Eran Ben-Shushan is the cofounder and CEO of Bizzabo, the Event Experience OS powering in-person, virtual and hybrid event experiences. Events contribute to organizations' top and bottom lines by ...

This post is sponsored by Cvent. Today’s B2B marketing landscape is characterised by a volatile economic and political climate, coupled with fierce competition. To stand out and make a significant ...

LAS VEGAS--(BUSINESS WIRE)--Cvent, an industry-leading meetings, events and hospitality technology provider, today unveiled its new Cvent Events+ solution at Cvent CONNECT in Las Vegas. As an ...

From Netflix to YouTube to Facebook Live, video is everywhere. According to Cisco’s Visual Networking Index, IP video traffic will comprise 82 percent of all consumer internet traffic by 2020, up from ...