Two gleaming new releases from the brand's hush-hush Atelier line take aim at the Swiss bigwigs.

These are some deep cut Timex watches. If you buy from a link, we may earn a commission. Learn more Timex is kicking off the new year like many of us, by cleaning out its closet, metaphorically ...

Is there a watch brand that has changed its public image more drastically over the past decade than Timex? Just a few years ago, Timex was very much an afterthought in the watch industry. A legacy ...