Nielsen, a global leader in audience measurement, data, and analytics, has today published its All Screens Video Landscape ...

After a series of increases, February brought the first slowdown in time spent in front of TV sets in a long time. While ...

Seth Ladetsky is Head of Global Sports; Trevor Fellows, Head of Advertiser/Agency; and Matthew Devitt Promoted To Head of ...

A+E Global Media will license new Nielsen services as part of the renewal, including Nielsen National Respondent Level Data (NRLD), Nielsen Audience Builder (NAB) and the Data-Driven Linear API (DDL ...

Discover sports fan behavior trends from 2025 and insights fueling the industry to plan your sports sponsorship strategy with confidence. Sports fans have all eyes on 2026. This year is shaping up as ...

Over a third of global football fans find brand sponsorship appealing and 41% of all sports sponsorships are in that sport. The FIFA World Cup 2026 TM will open up opportunities to break through with ...

New York, March 12, 2026 – Nielsen, a global leader in audience measurement, data and marketing intelligence, today released “The 2026 Upfront Planning Guide,” which takes an in-depth look at ad ...

NFL Games Drive Broadcast Sports to Record High TV Usage, Fuel Double-Digit Growth For Multi-Platform Distributors on Peacock and Paramount+ November Yields Five of Top 10 Most Streamed Days on Record ...

New York – January 22, 2025 – The Media Rating Council (MRC) has completed its accreditation process covering Nielsen’s innovative Big Data + Panel National TV measurement, after recently accrediting ...

NEW YORK – Asian American, Native Hawaiian, and Pacific Islander (AANHPI) consumers are driving major shifts in digital commerce, sports engagement, and beauty trends, according to Nielsen’s latest ...

NEW YORK – November 24, 2025 – The October television landscape was energized by the convergence of fall sports and the traction of a new broadcast season, according to Nielsen’s Media Distributor ...