On Thursday, Heineken introduced Heineken 0.0 Ultimate, a new non-alcoholic beer with zero alcohol, zero calories, and zero sugar. The launch marks the first zero-calorie, non-alcoholic brew available ...
The launch of Heineken 0.0 Ultimate follows a pilot of the product in Massachusetts and New Jersey in the US last year.
Heineken NV saw a decline in beer volumes, as retailer disputes across Europe dragged on sales and limited its ability to take advantage of the summer heat wave. The Dutch brewer reported a 0.4% fall ...
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